24.07.2018

Proud to see Revivre featured by It’s Nice That

Memories are our greatest treasures. We try to capture specific moments in the hope to be able to relive them one day. With Revivre, you can capture these moments, using scent.

“Dutch studio Oak & Morrow’s latest perfume-based project is an olfactory experiment into the meaning of memory.” – Josh Baines It’s Nice That

With Revivre, we set out to create scents that one could consciously connect to a specific, meaningful moment. Think of your wedding, the birth of your child or perhaps the passing of a loved one. We chose three emotional states and created three matching scents called ‘Playful’, ‘Intimate’ and ‘Healing’. The end result is a limited edition range of Revivre. The product includes a perfume spray to capture the moment and a porcelain oil flask with a diffuser, to relive the moment at a later time.

“Every element of the visual identity was based on one of the senses. In designing the pattern used on the porcelain flasks, we were inspired by a research technique used to map out acoustics.”

With Revivre, Oak & Morrow shows the impact of meaningful interaction beyond digital platforms, focusing on product design and visual identity. An interactive product, activated and experienced not through software but through our senses.

We’d love to talk to you about creating new experiences with positive impact.

Read the full article by Josh Baines at It’s Nice That

 

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