Yay! We can finally announce a new client of ours: Mazda! Yes, the car manufacturer that is winning one design award after another with their beautiful new 2015 models!
Earlier this year our friends from Q42 and us won the pitch to reimagine and redesign the Mazda car configurator. This was a very cool moment for us. So after a proper preparation period we’ve started the scrum project (last week).
Together with Mazda Netherlands and Q42 we are, in a series of sprints, going to completely redesign the customer experience of the car configurator. Prior to the sprints we (Q42 and us) have done extensive user and technical research to explore the feasibility of the project. After this the preparations for the project started and now we are on a roll!
As you can imagine we can’t share any insights on the project itself, but here are some photos of the scrum room at Q42 in The Hague.
Me doing a selfie in the scrum room
Jasper from Q42 writing stuff that makes the configurator look good
The rest of the tech team coding away in the background and Sophia on the right (I had to replace the UI design on her screen into a bad ass cat).
Marten doing designy stuff.