26 Apr 2017 Milan Design Week 2017

Every year in april designers and design aficionados travel to Milan Design Week. Born in 1961 the endless halls of the Salone del Mobile at the RHO Fiera formed the center of the event. Over the years the showrooms spread out into the city – one district at a time. New shows pop up in exciting new spots each year turning empty cinemas and palazzos into glamorous galleries for the week. And every passing year I (Sophia) cannot shake the feeling that there is so much more to see than time allows. As FRAME magazine put it so adequately

“Sets are dismantled, muscles are recovering, hangovers are subsiding: Milan Design Week is done and dusted. In the aftermath of the increasingly overwhelming event, what will be remembered?”

Here a few impressions of what I (still) remember:


‘May I Have Your Attention Please?’ Marten Baas for Lensvelt. After last years intriguing show, presenting their Boring Collection in an anything but boring way, I was certainly looking forward and they did not disappoint: They filled the space with metal speakers purposefully placed around the chairs. Each one whispering their very own opinion in your ear up close and all of them filling the room with a whispering choir – putting the collection of chairs in the center of whispering attention.